S&C Logo & Brand Identity Guidelines
As the Manager – Creative Services at S&C, I developed a global brand identity guide to drive consistency across print and digital including business cards, signage, presentations, video and more.
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Navy Pier Logo & Brand Standards
As the Marketing & Creative Manager, I established the Pier’s first logo guidelines document which evolved into a brand standards document in future years. This document was shared across the Pier’s tenants, sponsors, agencies and other vendors to ensure brand consistency.
Formatografia
Formatografia is the creative arm of photographer and brand builder, Eric Formato. When Eric was in the early stages of his creative career, LBK Design collaborated with him to develop his brand position, logo and digital strategy. Eric now works on projects around the world, but can often be found in his hometown of Chicago.
Running Event Marketing & Creative
As a member of the Chicago running community, LBK Design developed relationships with many local organizations to support marketing and creative including logo creation, print/signage, digital ads and social media over a ten year period. Events included: F^3 Events Universal Sole Running Store Burgers & Beer 5K F^3 Lake Half Marathon Trail Challenge Series Race …
Logo Design
As the founder of LBK Design, I work with small business owners to establish their company’s branding and logo design. Symmetry Physical Therapy is one example of where I created a simple logo design that the client then carried out into their marketing materials, storefront design and more. Their office is located just a few …
Comedy & Magic Event Posters
Brian reached out to LBK Design looking for concepts to develop his comedy and magic shows. The poster design was used in email marketing communications, print posters/flyers and on social to promote the series.